Rally launched with a clear mission: fix the broken model of influencer marketing by creating a protocol where quality is rewarded, participation is transparent, and outcomes are verifiable. The first blog explained the why; now it’s time to explain the how.

Alpha is live, but participation today is limited to only whitelisted users. The good news is that everyone can start their Rally journey right now by joining the waitlist, climbing the leaderboard, and earning their way into the application. This guide explains step by step how onboarding works, how to start collecting access points, and how those points become the currency of the Rally network.

Join the Rally Waitlist

The entry point into Rally is the official waitlist at waitlist.rally.fun. Every new user begins their journey here by accumulating Access Points, which determine their position on the leaderboard and their chances of being admitted into Alpha.

Access Points are calculated using three metrics. First, the TweetScout Score. This is a ranking system designed specifically for crypto Twitter accounts. It factors in the number and influence of well-known crypto personalities, projects, and fund employees that follow an account. The more credible your network, the higher your TweetScout Score.

Second, the Kaito Score. Powered by the Kaito API, this measures a user’s Yap Score, rewarding the degree of recognized influence they hold in the ecosystem.

Third, Referrals. Inviting others to Rally is one of the most powerful ways to climb the leaderboard. Every time you refer a new user, you earn 10% of that person’s Access Points and 10% of all Campaign Points they will ever earn in Rally (we explain how campaign points work further below). This is perpetual, meaning one strong referral today can generate Rally Points for you for years. Referring now, while the system is new, can be life-changing.

Together, these three inputs determine your Access Points. Every week, the Rally team whitelists the top accounts on the leaderboard, granting them access to the Rally application at app.rally.fun. This rotation ensures that the most engaged and credible participants are consistently onboarded, while leaving the door open for new entrants each week.

It is important to note that all points earned in the system, including Access Points and Campaign Points, eventually convert into Rally Points, the protocol's core unit of value. Rally Points are the binding currency that aligns projects, creators, and communities.

Why a waitlist at all?
The truth is simple: Rally’s launch interest exploded far faster than expected. Thousands signed up in the first days, and the team needed a way to manage onboarding gradually. The waitlist was created to funnel people in little by little, ensuring stability as the system scales. Over 42,000 people have already signed up during the first three weeks, and demand continues to grow.

Join Partner Waitlists 

Alongside the main Rally waitlist, partners are launching their own waitlists to onboard their communities. Signing up for these lists expands Rally's reach and directly benefits participants.

When participants join a partner waitlist, they officially become part of the Partner Network. A badge appears on their leaderboard profile indicating membership. This badge also automatically grants 42 Access Points per partner network joined.

The scoring system for partner waitlists works the same way as the main Rally waitlist: TweetScout Score, Kaito Score, and referrals all contribute to your Access Points. The number of users admitted from waitlists is intentionally flexible. Each day, new users are accepted from the front of the queue depending on system capacity. Joining early is crucial. In the beginning, only a small number of users are whitelisted, which means fewer people are competing for campaign rewards. At the same time, campaign reward pools are significantly larger during early phases to incentivize participation. The earlier you secure a spot, the higher your potential share of those rewards. As more users join over time, the same pool is divided among more participants, so early entrants earn more, faster.

Participate in the GenLayer AMA Raffle

In addition to the waitlists, there is a third entry point into Rally during Alpha. Each week, Rally hosts a raffle in the GenLayer community AMAs. Every participant holding a GenLayer AMA POAP is eligible to join.

Fifty whitelist spots are raffled each Monday. The more POAPs a user has collected, the higher their probability of winning a slot. This system rewards consistent community engagement and ensures active GenLayer members can test Rally early.

Enter the Rally App

Once whitelisted, you can access Rally at app.rally.fun and begin participating in campaigns. Projects launch campaigns with clear budgets, timelines, and missions - such as tweets, threads, or replies. Creators complete these missions, and Rally evaluates each submission with AI-verified scoring for quality and engagement metrics.

Campaigns are divided into periods, so creators can resubmit their posts as new engagement comes in. Only new activity is counted, ensuring fairness while rewarding content that performs over time. At the end of each campaign, Intelligent Contracts automatically trigger payouts, converting Campaign Points into Rally Points.

Earn Campaign Points

Campaign Points are introduced only after you are whitelisted and participate in a campaign. They are rewarded for verified contributions that meet qualitative campaign rules and generate engagement. Each mission a participant completes feeds into the Campaign Point total.

Campaign Points are locked in and converted into Rally Points at the close of a campaign. Rally Points are the protocol’s unified currency, representing the value of participation across both the waitlist and active campaigns. Access Points will also convert to Rally Points once Rally Beta goes live at a yet-to-be-defined rate. Users' actions, such as referrals or campaign contributions, will compound into real value!

Referral Rewards

Rally’s referral system is designed to reward ecosystem growth. Inviting others leads to a stream of bonuses. Referring a creator earns 10% of their Campaign Points forever, while referring a partner project earns 10% of that project’s Campaign Points allocation. For example, if you refer a creator who earns 1,000 Campaign Points across multiple campaigns, you’ll automatically earn 100 points without participating yourself. Refer five active creators and those numbers compound quickly. 

Likewise, if you refer a project that launches campaigns distributing 100,000 points, you’ll receive 10,000 points simply for bringing them into Rally. The more quality participants you invite, the larger your long-term earnings become.

This is why referrals matter so much now. Every person you bring into Rally today compounds your future earnings. Each Campaign Point they generate over the lifetime of the network sends 10% back to you - for life. Early referrals are the foundation of long-term upside.

Why Participation Matters

Each campaign on Rally values different strengths: some emphasize content quality, others reward reach, and many balance both. What unites them is transparency. The scoring is public, the rules are clear, and the payouts are automatic.

The earlier you join, the more you can earn. Points compound, and the curve is steep: early entrants accumulate significantly more per campaign than those who join months later. Combine this with perpetual referral rewards, and the opportunity to lock in future earnings is massive. 

Think of it like getting into Bitcoin when it was still a niche project: early participants earn a larger slice because there are fewer people and more rewards. Imagine a campaign with a 100,000-point pool shared among 100 early users: each could potentially earn 1,000 points. Six months from now, that same pool might be divided among 10,000 users, bringing the average to just 10 points. Add referral bonuses on top, where you keep earning 10% from everyone you brought in, and the advantage multiplies. Joining early means your contributions and your network both grow in value exponentially. It’s the difference between being one of the first 100 to mine rewards versus one of the last 10,000 trying to catch up.

This fundamentally differs from traditional influencer marketing, where value is negotiated privately and measured in vanity metrics. On Rally, value is codified. Campaign Points track your contributions, Rally Points unify your rewards, and Intelligent Contracts guarantee delivery.

Looking Ahead

Alpha is live, and the first creators and projects are shaping the system. Everyone can join the waitlist now, and top contributors will be invited to test Rally before Beta opens. Weekly POAPs and community raffles create additional entry points, ensuring that early participation is rewarded.

After Alpha, Rally Beta will expand access, onboarding more creators and projects into the ecosystem. Participation today is more than testing a new platform. It helps build the future of marketing, one where campaigns are transparent, rewards are fair, and value is consensus. Rally is marketing as a protocol, trust as code, and outcomes enforced by Intelligent Contracts.

Now is the time to act. Refer key people, climb the leaderboard, and secure your place. Each referral locks in 10% of their access points for life, and the earlier you join, the more points you can accumulate. The curve favors early contributors.

Join now!

waitlist.rally.fun

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